Britely, a rapidly-growing tooth replacement and dentistry network, recognized the importance of establishing a strong brand identity and defining its brand purpose to support its expansion plans.
We developed a brand strategy that focused on the core value of "bringing joy back to patient's lives" and re-launched the brand with a new visual identity, tagline, and emotional real-life content pieces. This approach allowed Britely to differentiate itself from competitors by emphasizing its commitment to delivering humanized, high-quality care that results in an uplifting experience for patients.
Jenna's Story (you may want to grab a tissue...)
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